Discovery Internship: Market Researcher Intern (Sum Vivas Ltd)

Reference
1104789

Branch
Liverpool John Moores University

Start date
02/02/2026

Duration
Other - See Job

Hours and days
This internship will run for 100 hours

Dress code
Smart Casual

Rate of pay
£12.83

Holiday rate
£1.55

Role

***Ringfenced to level 5 & 6 LJMU students only***

***Applications must be submitted using the application form linked below. Please upload it instead of a CV. Any other method will not be accepted***

Download application form 

Applications close at 11:59pm on Sunday 14th December.

About Sum Vivas Ltd

Sum Vivas is a UK-based AI innovation company developing Digital Humans and Digital Employees – intelligent, emotionally engaging, and multilingual avatars that enhance how organisations connect with customers, staff, and stakeholders. 

Our mission is to humanise AI by combining advanced conversational intelligence with emotional, accessible, and inclusive design. Our Digital Employees work across retail, hospitality, transport, healthcare, entertainment, and education, improving engagement, service, and efficiency while gathering live data and insights. 

You’ll be joining an agile, fast-moving, and creative environment where AI, behavioural science, and business strategy intersect. This role is part of the company’s Go-To-Market (GTM) planning team, which defines how we take our Digital Employees to market, identify commercial opportunities, and validate demand across sectors and geographies.

Purpose of the Role 

The Market Research Intern will play a key role in shaping the GTM strategy for Sum Vivas’s Digital Employee suite (SmartKiosk, WebAgent, SocialAgent, and PhoneAgent).

You’ll help the business understand where, how, and why organisations are adopting AI-driven customer engagement technologies — providing data and insights to inform product positioning, pricing, messaging, and sales targeting. 

This is a hands-on research and analysis role ideal for someone with a strategic mindset, strong curiosity about emerging technologies, and an interest in how AI is transforming the modern workforce.

Duties and responsibilities
Key Responsibilities

• Conduct structured market research on the Digital Employee / Digital Human / AI Assistant market across key verticals (e.g., retail, travel, financial services, healthcare, education, hospitality).
• Identify market size (TAM/SAM/SOM), trends, adoption barriers, and emerging competitors.
• Analyse regional and global opportunities for market entry and growth. Produce clear, data-backed insights and recommendations that shape commercial priorities. 

Competitive Intelligence 

• Track and profile competitors including their pricing, positioning, go-to-market channels, customer segments, and product differentiation. 
• Maintain a live competitor database and produce monthly intelligence summaries for leadership. 
• Benchmark Sum Vivas’s offering against market leaders and niche innovators. 

Customer & Sector Insights

• Research and segment target customers — understanding business models, buying behaviours, and digital transformation priorities. 
• Identify early adopter profiles and decision-maker personas within high-footfall, high-engagement environments (e.g., airports, shopping centres, entertainment venues, and retail chains). 
• Conduct or assist in surveys, interviews, or focus groups to validate hypotheses about market needs and perception of Digital Employees. 

Data Analysis & Reporting 

• Compile, clean, and analyse quantitative and qualitative data using Excel, Google Sheets, or data visualisation tools.
• Create dashboards and market summaries highlighting growth potential, challenges, and opportunities.
• Deliver concise written and visual reports for internal presentations, investor decks, and GTM strategy reviews.

Support to GTM & Marketing

• Contribute insights to GTM playbooks, product roadmaps, and sales enablement materials.
• Collaborate with marketing to align messaging with customer pain points and market demand.
• Help identify strategic partnership or collaboration opportunities that could accelerate adoption. 
• Participate in workshops with product and creative teams to translate market data into actionable strategy.

Emerging Technology & Trend Tracking

• Stay up to date on AI, conversational commerce, digital engagement, and automation developments.
• Track relevant policy, ethics, and regulatory frameworks affecting digital employees and AI in the workplace.
• Summarise thought leadership and publish short internal briefing notes on new insights or trends.

Skills and experience
Skills, Attributes & Competencies 

• Strong analytical and research skills with attention to detail. 
• Excellent written and verbal communication. Proficiency in Excel, PowerPoint, and Google Workspace (experience with data visualisation tools a plus). 
• Curiosity and enthusiasm for AI, emerging technology, and digital transformation. 
• Organised, self-motivated, and able to manage multiple priorities in a fast-paced environment. 
• Ability to interpret complex data into simple, actionable insights. 

Desirable: 

• Degree or study area in Business, Marketing, Economics, Data Science, or related field. Familiarity with AI market dynamics, automation, or digital customer engagement. 
• Experience in secondary research, surveys, or competitor analysis. Interest in behavioural science, user experience, or human-computer interaction.

What You’ll Gain 

Hands-on experience developing a GTM strategy for one of the UK’s leading AI and Digital Human innovators. 

Exposure to real-world business challenges, from market validation to investment readiness. 

Experience working cross-functionally with strategy, marketing, and creative teams. 

Mentorship from senior leaders in AI, marketing, and commercial strategy. 

A potential career pathway into Market Intelligence, Strategy, or Product Marketing roles.

The work spans: 

• Market research and competitive analysis
• Product positioning and storytelling 
• Pricing and segmentation Investor and partner relations 
• Sales enablement and lead generation 
• The team collaborates closely with Product, Creative, and Client Success divisions to ensure the voice of the market informs everything from design to deployment.

Key Outcomes 

By the end of the internship, the successful candidate will have: 

• Delivered a detailed competitor and market mapping report for Digital Employees. 
• Produced sector-specific opportunity summaries for 3–5 priority industries.
• Supported the creation of a GTM playbook and customer targeting model.
• Presented actionable findings that inform sales and investment strategies.
• Contributed to measurable improvements in market intelligence within Sum Vivas. Culture & Values 

At Sum Vivas, we believe AI should be emotionally intelligent, inclusive, and beneficial to all. We combine innovation with empathy — building technology that feels human and makes businesses better. 

We value: 

• Curiosity – challenging assumptions and seeking new knowledge. 
• Integrity – building trust through data, honesty, and accountability. 
• Creativity – blending art, science, and imagination. 
• Purpose – using AI for good, improving accessibility, and advancing inclusivity. 

If you want to be part of a company shaping the future of human–AI collaboration, we want to hear from you.

Location
L24 9HJ

Additional information

***Ringfenced to level 5 & 6 LJMU students only***

***Applications must be submitted using the application form linked below. Please upload it instead of a CV. Any other method will not be accepted***

Download application form 

Applications close at 11:59pm on Sunday 14th December.

Apply for job